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Pierre Balmain opened his quintessentially Parisian couture house in 1945, creating an aesthetic that became synonymous with easy sophistication and simple elegance. Current creative director Olivier Rousteing, appointed in 2011, approaches the house’s bold fashion codes with a global, millennial outlook. His proposal for a modern wardrobe takes in sharply tailored blazers, biker jeans and cargo pants, leather motorcycle jackets, cutout body-con dresses and miniskirts, graphic and embroidered knits, and vibrant loungewear to produce a mix of streetwear and suiting that evokes a relaxed attitude of contemporary refinement.